LINK – Consumer Council Report
LINK, which operates the UK’s network of 67,000 cash machines, needed a new look and feel for its Consumer Council’s annual report. Artful Dog’s redesign evolved the report from a text-only document to an engaging magazine-style publication.
The report presented the Council’s projects and highlights from the year as news stories and mini-features, using photography and infographics to make key data stand out. Artful Dog also sub-edited all content.
The 2013 report was print only. For the 2014 report, we produced a digital, interactive page-turning version featuring animated graphics.